Bioderma is a leading french brand for reliable skincare products and has been well established in the Egyptian market for so many years.
However, it was commonly known to be used only if recommended by dermatologists when having a skin issue.
This misconception needed to be addressed and portray the brand for what it is also about, daily routine care.
In creating this brand film, we wanted to send out a message celebrating women's freedom in this world. Yet, in order to enjoy your freedom, you should not comprimise your daily skin routine.
عيشي بطريقتك .. وخليكي ديماً حرة
TV Copy
Master Visuals
Social Media Posts Designs
Synergy Advertising x Bioderma Egypt
Featuring : hoda eletreby
Advertising Agency : @synergyadveg
Creative Team :
Executive Creative Director : Mohamed Nassef
Associate Creative Director : Karim Soliman
Senior Art Director : Hussam Wahbi
Senior Copy Writer : Rami Ashram
Senior GD: Abdel Rahman El Dakhs
Account Management :
CSD : Sherine Mostafa Solimani
Senior Account Manager : Nariman Serry
Account Executive : Raghda Elgammal
Agency Producer : Mohamed Sherif
Assistant Agency Producer : Nour elghazawi
Director : Mariam Elbagouryy
DOP : Muhammed Ibrahim
Stylistic : Maissa Azab
Set Art Director : Ahmed Shaabanaly - @hamza_taha Steady : @moobiies
Production Manager : Ahmed Al Sayed / Fahmy Abou Afia
1st Assistant Director : Mohamed Khaled Gomaa
Photographer : Omar Ehab
Retouching: Ahmed Mosa
Production House : OMG Productions
Executive Producer : Haidy El Korayty
Line Producers : omartarekzayed
Assistant Producers : youssef.kamal_ - kareemgalaal
Production Coordinator : @bubasami
Post House : Vivid studioscairo
Editor : Hussein Mokhtar
Colorist : Msaminassar
MD : Ahmed morsii
Post producer : Sarah Abouzeid
Mixing & Sound Design : Samix
Studio Making : KalaMoDa | photoGraphy